J Danny

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LeadsOnline Leadership Conference Identity and Microsite

Every year, the LeadsOnline Leadership Conference takes on a different visual theme.

The conference brings together law enforcement from across the country for sixteen hours of continuing education and valuable networking opportunities.

Each visual theme is based on the location of the conference. I collaborate with Kaitlyn Jayroe, who is responsible for organizing the conference, along with third parties, to produce collateral for the event. This usually includes shirts, signage, bags, name tags, web banners, and other items, along with their associated emblems, iconography, and graphics. Unique to the 2022 conference is a limited edition challenge coin, which is being included in a care package for each attendee (instead of a shirt, as in previous years).